Tag Archives: Drone

GoPro Being Acquired by Xiaomi?

GoPro Being Acquired by Xiaomi

Last week the site The Information posted a piece stating the possibility of GoPro being bought out by Chinese electronics company Xiaomi which are the makers of the main competitor to GoPro in the same form factor with the Yi camera line.   We liked the Yi 4k+ last year as it delivered pretty acceptable quality in 4k 60p in a GoPro like the body+enclosure design. We were not thrilled by the bit rates or the slow-motion quality but it was in the running for the best alternative action camera with a lower price.

If the rumors are true Xiaomi will be consolidating the Action camera market and improving the Yi camera line overnight by rebranding it to GoPro as the name might be just as valuable as the technology being acquired.  Most of the current Yi camera products share the components with pre Hero 6 Black cameras like the Hero 5 Black as they were based on the Ambarella chips that GoPro used for a decade. → Continue Reading Full Post ←

DJI Mavic Air Ultra Portable 4k Drone!

DJI Mavic Air

The new Mavic Air may actually be the drone you have been waiting for.  It has most of the technologies that have evolved on pricier drones like the Inspire series and Phantom high-end consumer offerings like obstacle avoidance, awareness sensors, and now at this tiny size, a 4k 30p 3-axis gimbal stabilized camera.  The 4k recording ups the ante at 100mbps compared to the Mavic Pro’s 60mbps which was a big issue for motion artifacts and clearly separated the quality lines on phantom and Mavic series.

The new drone also has the ability to shoot 120fps Full HD 1080p video in what looks like improved quality “but still a little noisy” which is also a plus.  The sensor is the same as on the Mavic Pro with a 1/2.3″ size at 12MP with HDR still shooting mode and an 85°-degree FOV. The main feature of course is the size which is slightly bigger than last year’s spark but with finally 4k image quality. Portability is probably the most important drone feature today. → Continue Reading Full Post ←

Black Friday Slow Motion Deals 2017!

Black Friday Slow Motion Deals 2017!

It is that time of the year again when you get to use your savings to get that piece of gear you have been eyeing for a while. Discounted cameras and lenses start to inundate the web to make way for new upcoming releases next year.  We have distilled the slow motion capable gear that has a discount and listed it for easy access.

Be mindful that many cameras are being discounted for the sake of clearing inventory, which means that new models that may replace that line will come sometime soon usually after CES and NAB events.  If you still feel you can wait for new gear, by all means, do so but if you simply need a camera or lens right now and want a good deal, we try to make that task easier. → Continue Reading Full Post ←

DJI Spark Mini Drone Lacks High Frame Rates!

DJI Spark

The newly announced DJI Spark Selfie Micro-drone is a thing of beauty when it comes to capability vs size.  At just $499 it is also half the price of a DJI Mavic Pro and while it lacks a 3 axis gimbal and extended flight time; this is geared to the people that want a no nonsense experience that is truly portable for their flight camera needs. It has a camera capable of 1080p video of pretty good quality at 30fps.

The downside is that it lacks 4k for one thing and any other frame rates besides 30fps full HD.  It does do  12MP still images with good dynamic range and color accuracy which could become the best use of the drone for markets such as real estate, surveying and aerial imaging that is ready at any moment without the bulk. → Continue Reading Full Post ←

DJI Phantom 4 Advanced Has 4k 60fps!

DJI’s refresh of the Phantom 4 is a mid-range model that sits between the Standard Phantom 4  & Phantom 4 Pro.  It has either a few features left out from the Pro and or some added from the standard model that make it into a category of it’s own.  The camera however seems to be identical the the Phantom 4 Pro which supports 4k at 60fps.

The UHD 60fps video spec is finding it’s way into more and more products as it becomes popular on video social media sites like Youtube and Vimeo.  Consumers expect the ability to have some slow motion capability on 4k without dropping resolution to 1080p or 720p. However the 120fps spec at 4k might take a few more years to become commonplace due to data rates which will push storage requirements and tax processing capabilities. → Continue Reading Full Post ←

GoPro Hero 6 What will it Take?

GoPro Hero 6

It is no secret that GoPro had a pretty bad 2016 in terms of sales performance and the Karma Gate battery off incident. The company is loosing money but still shows signs of life. In the 4th quarter of 2016 GoPro was profitable on a non-GAAP basis with income of $42 million.  With the stock closing price today of $8.90, a far cry from the nearly $90 it was worth in October 2014, there needs to be a change of epic proportions if the company is expected to remain viable.

There are threats from new technologies like AR, VR and Snapchat Glasses among others that threaten to impede the company going forward. How can a camera company evolve overnight to survive in such a market.  We believe the answer is by innovating it’s way out of the whirlpool that it finds itself in. → Continue Reading Full Post ←