Tag Archives: Hero 6 Black

GoPro Trade Up Program Worth it?

GoPro Trade Up Program

GoPro has instituted for a limited time a Trade Up program to get a brand spanking new Hero 5 Black or a Hero 5 Session by turning in your old GoPro Hero camera all the way back to Version #1 to the Hero 4.  The program will shave off $100 off a GoPro Hero 5 Black or $50 of a GoPro Hero Session.  It can also be traded in if it’s dented, damaged, not working, destroyed or fried.  They will pay for shipping both ways.

So does it make sense to do it? Depends on which GoPro you wan’t to exchange in return for a new 5 model.   We believe you should look for any GoPro you have around and the older the better as newer models will still be in our view as valuable or more so than the trade in. We analyze if it make sense to do it. The Hero 5 Black is a pretty good slow motion camera on a budget that just works! → Continue Reading Full Post ←

GoPro Hero 6 What will it Take?

GoPro Hero 6

It is no secret that GoPro had a pretty bad 2016 in terms of sales performance and the Karma Gate battery off incident. The company is loosing money but still shows signs of life. In the 4th quarter of 2016 GoPro was profitable on a non-GAAP basis with income of $42 million.  With the stock closing price today of $8.90, a far cry from the nearly $90 it was worth in October 2014, there needs to be a change of epic proportions if the company is expected to remain viable.

There are threats from new technologies like AR, VR and Snapchat Glasses among others that threaten to impede the company going forward. How can a camera company evolve overnight to survive in such a market.  We believe the answer is by innovating it’s way out of the whirlpool that it finds itself in. → Continue Reading Full Post ←